"We as an organization have a duty of care to both customers and staff, therefore for security reasons we ask customers to remove their hoods. I have spoken to member staff and it was not their intention to offend your beliefs," the letter says. Despite the apology, Jarvis intends to sue, the Daily Mail reports.
In a 2001 census, about 30,000 people in the U.K. listed Jedi as their religion, making it the fourth most popular belief system in the country. In the 2001 Canadian census, 20,000 people identified as followers of the Jedi faith. Other English-speaking countries saw similar numbers. A widespread Internet campaign helped spark the Jedi census phenomenon.